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PRINT ADVERTISING 


Alive and Kicking: Print Thrives in the Digital Age


Print advertising enhances your digital campaigns and social channels
to drive stronger results. Your print bonezonecoversadvertisement or full page Player Profile is ALWAYS positioned within valuable content and NEVER next to another ad.

In addition, print offers unique opportunities to associate your brand with specific content. For instance, the Sponsored Content offering hones in on a specific capability like Testing or Coating, and provides an 8-page section to house only your company’s ads as well as a full page for your self-authored introduction.

Planning your advertising around key events at which you are exhibiting, such as NASS, AAOS and OMTEC, can boost traffic to your booth. Design your ad to promote a giveaway, reception or a new product or service launch. It’s important to mention that all print issues are also produced as a tablet-friendly ePub. So, visits to your website by way of your print ad are a valued-added bonus!

 
 

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View Editorial Calendar and Due Dates

   

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Subscribe to Print

 

Circulation


 

         
          Circulation by Company Type

circulationpie     

         circulationsqure1  OEM

circulationsqure2  Supplier, Service Provider

circulationsqure3  
Other (Academia, Surgeon, Society, Consultant)

Approximately 6,000 magazines are
mailed 5x per year (30,000 annually)
to a predominantly U.S. base (97%).

   


OEM Recipients by Job Responsibility


34%    R&D, Product Development



28%
   
Sourcing, Purchasing



15%
   
Executive Management



14%
   
Operations, Manufacturing, Supply Chain



5%
     
Quality, Regulatory, Clinical



3%
     
Sales, Marketing

 
Print Rates and Sizes


 pdf icon2DOWNLOAD detailed sizes and specifications

 

  Full Page $3,645   8.125" x 10.75" (+ .125" bleed)          adplacements      
  Half Page Vertical $2,745   3.85" x 10.75" (+ .125" bleed)
  Half Page Horizontal $2,745   7.25" x 4.85" (no bleed)
  Quarter Page  $2,245   3.5" x 4.85" (no bleed)
  Premium Positions      
  Front Inside Cover $5,915   8.125" x 10.75" (+ .125" bleed)
  Front Inside Cover Spread  $8,495   16.25" x 10.75" (+ .125" bleed)
  Back Outside Cover   $5,395   8.125" x 10.75" (+ .125" bleed)
  Back Inside Cover  $4,495   8.125" x 10.75" (+ .125" bleed)
  Back Inside Cover Spread  $6,395   16.25" x 10.75" (+ .125" bleed)
  Double Page Spread $5,395   16.25" x 10.75" (+ .125" bleed)
  Special Placements      
  Sponsored Content  $12,000    
  Full Page Player Profile (Limited space per issue) $2,895    
  Wraps, Inserts, etc. 
please inquire
   

 

Ad Submission



Please direct all creative materials to This email address is being protected from spambots. You need JavaScript enabled to view it., Media Production Coordinator.
Files over 5MB can be submitted using a file transfer program such as Dropbox or WeTransfer 

Print Specifications



- Ads are acceptable in the following formats: Acrobat PDF, EPS, TIFF or High Resolution JPG files

- Imported images should be CMYK and 300 dpi (at actual size)
- Fonts should be embedded/collected/saved as outlines
- Crop marks should be offset <12pt
- Ink coverage must be 300% or less No white overprinting will be accepted
- All small black text should be 100% K (black), not 4 color, to avoid any registration errors
- Ads cannot have placed OPI graphics
- Ads should not contain spot colors, and should be CMYK 



Fran, Mike
and Brad team up to provide you with focused attention and care. They welcome the opportunity to be of service.   
Fran Bursic -  This email address is being protected from spambots. You need JavaScript enabled to view it.  |   Mike Casey -  This email address is being protected from spambots. You need JavaScript enabled to view it.  |  Brad Frey -  This email address is being protected from spambots. You need JavaScript enabled to view it.
440.543.2101