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MedTech Momentum Launches Internet, Social Media Marketing Initiative

MedTech Momentum has launched the “MT-7 Framework for Growth” initiative, a formula to address the needs of medical device companies seeking to leverage the power of the internet and social media to generate revenue.

MedTech Momentum is the outsourced marketing arm of numerous orthopaedic OEMs and suppliers. Its clients include Diamond Orthopaedic, In’Tech Medical, Kapstone Medical, Medtronic and Nanovis.

The “MT-7 Framework for Growth is a 7-step process that, according to the company, starts with “clearly identifying who should be the ideal customer, what message should be crafted to help him/her solve his/her problems, and how to position the company as the guide to help him/her succeed.”

The company also announced a 2019 workshops initiative, with a series of public events around the U.S. as well as on-site, private visits for individual companies.

Source: MedTech Momentum